The best time to make sales calls can vary depending on the industry, target market, and specific sales call goals. However, some general guidelines can help to increase the likelihood of success.
One of the first things to consider is the time zone of the potential customer. It is essential to make sales calls during business hours in the time zone of the person you are calling, as this is more likely to result in a timely response.
Another factor to consider is the day of the week. Some research suggests that the best days for sales calls are Tuesday, Wednesday, and Thursday, which are not as busy as Monday or Friday.
The time of day is also essential. Avoid making sales calls early in the morning or late at night, as these may be inconvenient times for potential customers. Instead, aim for the middle of the day, when people are more likely to be available and focused.
It is also essential to consider the specific goals of the sales call. For example, if you are trying to set up a meeting or demo, aim for the beginning or end of the workday, as these are more convenient times for potential customers.
In summary, the best time to make sales calls can vary depending on various factors. However, some general guidelines to consider are the time zone, day of the week, time of day, and specific call goals. By taking these factors into account, you can increase the likelihood of success in your sales efforts.